GILE Guangzhou 2025
Spotlight on the commerce of the future
There is no doubt that summer will be hot in the megalopolis of Guangzhou between June 9 and 12. It will even shine brightly at the China Import & Export Fair Complex, which is none other than the gigantic exhibition center, which will host the very famous GILE which will celebrate its 30 years of existence there, dedicated to lighting in all its forms, all its uses, and above all all the means of marketing and modern commerce via the new electronic communication networks, the show promises to be a benchmark event in the field. To this end, we can trust in Messe Frankfurt, expert on the subject, who will showcase these future technologies to visitors in a country already well aware of these ways of doing business.
There is no doubt that summer will be hot in the megalopolis of Guangzhou between June 9 and 12. It will even shine brightly at the China Import & Export Fair Complex, which is none other than the gigantic exhibition center, which will host the very famous GILE which will celebrate its 30th anniversary, dedicated to lighting in all its forms, all its uses, and especially all the means of marketing and modern commerce via the new electronic communication networks, for which the show promises to be a benchmark event in the field. To this end, we can trust Messe Frankfurt, an expert on the subject, which will showcase these technologies of the future to visitors in a country already well aware of these means of doing business.
To this end, the organizers are launching the specific concept “Yang Selection”, a thematic space in Hall 6.1 of Zone A, designed in collaboration with Yang’s Lighting, a very popular new media founded by Mr. Yang Guo Ding. In this space, buyers will discover lighting aligned with 6 major lifestyle trends, highlighting innovative designs while leveraging e-commerce platforms and new media to increase the reach and influence of modern lighting technologies. The launch was announced at a conference organized by the GILE in collaboration with Yang’s Lighting in Guzhen, Guangdong province, nicknamed the lighting capital of China.
All this shows that on the occasion of its thirtieth anniversary, the GILE trade show continues to innovate in lighting, redefining its role in society while improving the quality of life. With technological advances led by AI, purchasing behaviors are evolving in symbiosis with e-commerce and new online media. Social media videos, live streams and AI-driven marketing have become essential tools for lighting distributors to showcase their products, stimulate creativity and increase brand visibility.
As an industry-leading platform, GILE is embracing these trends through a partnership with Mr. Yang Guo Ding, founder of Yang’s Lighting and CEO of Zhongshan Yang Lighting Technology Co Ltd. The partnership includes the launch of “Yang’s Selection,” a themed area in Hall 6.1 of Zone A. This dedicated space will focus on exploring new sourcing models and reshaping industry practices through the integration of e-commerce and modern marketing strategies.
Six lifestyle trends to discover in Hall 6.1
Hall 6.1 goes beyond the traditional trade show format by housing selected lighting fixtures from the “Yang Selection” in six themed pavilions, each representing a distinct lifestyle trend: “La Dolce Vita and Parenting-Focused,” “Affordable Luxury,” “Elegant,” “Art-Centric,” “Smart and Sustainable,” and “Innovative Optoelectronic Design.”
Dolce Vita and parenting
This pavilion offers a range of lighting products, including visual comfort lighting (ceiling lights, table lamps, floor lamps, and fans), mood lighting, and interactive lighting. Integrated into the home, these products offer soothing and comfortable lighting or dynamic and interactive environments that adapt to the needs of users. They are designed to enhance the ambiance of living spaces, creating a relaxing and welcoming environment, prioritizing comfort and functionality.
Luxurious and affordable lifestyle
Visitors will discover elegant lighting products, including crystal chandeliers, artistic lighting fixtures, and nature-inspired or sustainable designs. These affordable luxury lighting fixtures have grown in popularity in recent years, allowing you to enhance interiors without breaking the bank. They combine sophistication and functionality, creating a visually appealing and welcoming atmosphere. They add character and warmth to modern interiors, combining luxurious aesthetics with everyday accessibility.
Elegance
This one will focus on artistic lighting, custom designs, and commercial lighting solutions. With a variety of shapes and designs, designer lighting goes beyond basic lighting to become an essential element of interior design. These fixtures enhance interior design and create a unique ambiance, with popular styles like Nordic minimalism and vintage industrial. Warm lighting options create a cozy and relaxing atmosphere, while bold and creative designs combine functionality and artistry to enrich the visual appeal of any space.
Featured Art
This pavilion showcases modern lighting solutions, with a focus on geometric lighting, nature-inspired designs, minimalist aesthetics, and innovative 3D-printed fixtures. Modern lighting goes beyond basic functionality, transforming fixtures into sculptural works of art that enhance interior spaces through the creative use of form. Combining sleek aesthetics, advanced features such as sound control and adjustable color temperature, and bold geometric patterns, organic shapes, and minimalist structures, these lighting solutions create a personalized experience while making a striking visual impact.
Smart and sustainable lifestyle
Equipped with outdoor lighting, streetlights, landscape lighting, courtyard lighting, outdoor light strips, pool lights, solar lights, and much more, this pavilion will feature smart lighting systems combined with aesthetic designs, creating harmonious and functional outdoor environments. By integrating smart technologies like motion sensors and solar energy into visually appealing forms, these solutions strengthen the connection between humans and nature, thus promoting sustainability.
Innovative optoelectronic design
This space will showcase innovative lighting products, including invisible lighting, smart home lighting, holographic projection, and advanced lighting applications. Circadian lighting offers tailored lighting, tuned to natural biological rhythms, promoting better sleep and well-being. Holographic dining tables create interactive and engaging dining experiences, while LED mood lighting transforms spaces into a dynamic ambiance. These smart lighting solutions integrate seamlessly into modern living, enhancing both functionality and atmosphere.
A decisive step forward for the future
Ms. Lucia Wong, general manager of Messe Frankfurt (HK) Ltd, expressed his gratitude for this collaboration: “I would like to warmly thank Mr. Yang for his support in establishing this partnership. The collaboration of GILE with Yang’s Lighting will allow the full potential of e-commerce to be exploited and will mark a significant step forward in the development of new purchasing models for the sector.”
Mr. Yang Guo Ding also shared his views on this partnership: “This year’s edition presents an innovative approach to exhibition and marketing, integrating national new media platforms and international social networks, such as TikTok and YouTube. Through advanced AI-based multilingual translation technology, we offer exhibitors a full range of services, including short video promotion, live streaming, and business matchmaking. In Hall 6.1, we will broadcast customized content targeting key markets such as the Middle East, Southeast Asia, and South America via these new media channels. In addition, GILE 2025 will collaborate with major online sales platforms, including JD.com and Alibaba International, to help exhibitors develop their international sales through new, innovative media channels.
GILE and Yang Lighting officially launched the “Yang Selection” concept on March 5, 2025 at Huayi College in Zhongshan, Guangdong Province. The event was a resounding success, attracting more than 100 lighting companies, half of which registered to participate in Hall 6.1. This event allowed them to discover GILE and the innovative concepts that will be presented there. Guests were able to explore e-commerce opportunities, international markets and industry trends, while discovering the collaboration between GILE and Yang Lighting and its driving role in the growth and innovation of the lighting sector.
The Guangzhou International Lighting Exhibition and the Guangzhou Building Electrical Technology Exhibition will be held simultaneously. Both exhibitions are part of the program. “Light + Building Technology” of Messe Frankfurt, whose biennial event “Light + Building”, The next edition of which will be held from March 8 to 13, 2026 in Frankfurt, Germany. We are therefore looking forward to this highly innovative thirtieth edition.
GILE GUANGZHOU
June 9-12
CHINA IMPORT/ EXPORT COMPLEX