{"id":7355,"date":"2025-02-03T15:10:05","date_gmt":"2025-02-03T15:10:05","guid":{"rendered":"https:\/\/tradeshowsmag.com\/?p=7355"},"modified":"2025-02-03T17:25:29","modified_gmt":"2025-02-03T17:25:29","slug":"pre-salon-miff-2025","status":"publish","type":"post","link":"https:\/\/tradeshowsmag.com\/en\/pre-salon-miff-2025\/","title":{"rendered":"Pre salon MIFF 2025 :"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"7355\" class=\"elementor elementor-7355\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-eee7ac2 elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"eee7ac2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5f4cb3d\" data-id=\"5f4cb3d\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1f02893 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1f02893\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d43c779\" data-id=\"d43c779\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-137dc98 envato-kit-138-bracket elementor-widget elementor-widget-heading\" data-id=\"137dc98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"MIFF_2025\"><\/span>MIFF 2025<span class=\"ez-toc-section-end\"><\/span><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d1f56d elementor-widget elementor-widget-heading\" data-id=\"7d1f56d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Toujours_plus_haut\"><\/span>Ever higher<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae57b9f elementor-widget elementor-widget-text-editor\" data-id=\"ae57b9f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Malaysia is clearly a trendy destination. Its landscapes, its art of living, its gastronomy, the dynamism of its capital Kuala Lumpur make it an increasingly popular destination for travelers, especially Westerners who are not put off by distance thanks in particular to abundant air services. But beyond these dream images, the country has become one of the most dynamic in the South East Asia region, as proven every year <a href=\"https:\/\/miff.com.my\/\" target=\"_blank\" rel=\"noopener\"><strong>the MIFF trade show<\/strong><\/a> which will be held from March 1st to 4th. It continues to weigh with all its influence and the quality of its offer.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #7a7a7a;color:#7a7a7a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #7a7a7a;color:#7a7a7a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/tradeshowsmag.com\/en\/pre-salon-miff-2025\/#MIFF_2025\" >MIFF 2025<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/tradeshowsmag.com\/en\/pre-salon-miff-2025\/#Toujours_plus_haut\" >Ever higher<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/tradeshowsmag.com\/en\/pre-salon-miff-2025\/#Le_coup_de_genie_post_covid\" >The post-covid stroke of genius<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/tradeshowsmag.com\/en\/pre-salon-miff-2025\/#Une_dynamique_qui_ne_faiblit_pas\" >A dynamic that does not weaken<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5ef8d9a\" data-id=\"5ef8d9a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-acf1083 elementor-widget elementor-widget-image-carousel\" data-id=\"acf1083\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;none&quot;,&quot;autoplay_speed&quot;:500,&quot;effect&quot;:&quot;fade&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrousel d\u2019images\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 out of 2\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"acf1083\" data-elementor-lightbox-title=\"MIFF_2025_4\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzM2OSwidXJsIjoiaHR0cHM6XC9cL3RyYWRlc2hvd3NtYWcuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wMlwvTUlGRl8yMDI1XzQuanBnIiwic2xpZGVzaG93IjoiYWNmMTA4MyJ9\" href=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_4.jpg\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_4.jpg\" alt=\"MIFF 2025\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 out of 2\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"acf1083\" data-elementor-lightbox-title=\"MIFF_2025_2\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzM3MSwidXJsIjoiaHR0cHM6XC9cL3RyYWRlc2hvd3NtYWcuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wMlwvTUlGRl8yMDI1XzIuanBnIiwic2xpZGVzaG93IjoiYWNmMTA4MyJ9\" href=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_2.jpg\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_2.jpg\" alt=\"MIFF 2025\" \/><\/figure><\/a><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fd5c197 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fd5c197\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-426c266\" data-id=\"426c266\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2a27014 elementor-widget elementor-widget-image\" data-id=\"2a27014\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/miff.com.my\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"379\" src=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF-2025-banner_horizontal-1024x379.jpg\" class=\"attachment-large size-large wp-image-7302\" alt=\"\" srcset=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF-2025-banner_horizontal-1024x379.jpg 1024w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF-2025-banner_horizontal-300x111.jpg 300w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF-2025-banner_horizontal-768x284.jpg 768w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF-2025-banner_horizontal-1536x568.jpg 1536w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF-2025-banner_horizontal-18x7.jpg 18w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF-2025-banner_horizontal.jpg 1773w\" sizes=\"(max-width: 1024px) 100vw, 1024px\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-366ea9d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"366ea9d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-278902f\" data-id=\"278902f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dccd5af elementor-widget elementor-widget-text-editor\" data-id=\"dccd5af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The countdown has now begun, and once again it will be sold out on the 100,000 m2 of exhibition space. Indeed, it will be held on two very distinct sites, and this is what makes this event so attractive, which has managed to keep its personality as it has evolved over the years, without ever denying its fundamentals and accompanying it towards modernity. Let us recall that the <a href=\"https:\/\/miff.com.my\/\" target=\"_blank\" rel=\"noopener\"><strong>MIFF<\/strong><\/a> was born on the site named <strong><a href=\"https:\/\/mitec.com.my\/\" target=\"_blank\" rel=\"noopener\">MITEC,<\/a> acronym for Malaysia International Trade Exhibition Center,<\/strong> 25 years ago. Its architecture, unlike any other, has made it an emblematic place. Located at the foot of a business hotel, far from the sanitized standards of some modern European exhibition halls, a unique atmosphere has been created over the years, where it is so good to live, exchange, and trade. So much so that the show is experiencing a spectacular expansion, the organizers had to think bigger. And so, taking advantage of the construction of an ultra-modern exhibition center, they developed the <a href=\"https:\/\/miff.com.my\/\" target=\"_blank\" rel=\"noopener\"><strong>MIFF<\/strong><\/a> on a new platform called <strong><a href=\"https:\/\/worldtradecentrekl.com\/\" target=\"_blank\" rel=\"noopener\">World Trade Center Kuala Lumpur (WTCKL)<\/a>.<\/strong> And there, everything changed in terms of the size of the overall offer since the exhibitors were able to take advantage of this spectacular expansion. Companies that had not had the chance to offer their new products and innovations on the original site to which the early exhibitors had always remained loyal, were able to seize this great opportunity, and did not deprive themselves of it. All this means that the <a href=\"https:\/\/miff.com.my\/\" target=\"_blank\" rel=\"noopener\"><strong>MIFF<\/strong><\/a> has seen spectacular growth from year to year, and this 2025 edition is no exception, as the organizers are expecting no fewer than 700 exhibitors in the 17 exhibition halls.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2d78998 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2d78998\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cdf286c\" data-id=\"cdf286c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f88eb2 elementor-widget elementor-widget-heading\" data-id=\"1f88eb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Le_coup_de_genie_post_covid\"><\/span>The post-covid stroke of genius<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-25a6688 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"25a6688\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a870ad9\" data-id=\"a870ad9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b032dbe elementor-widget elementor-widget-text-editor\" data-id=\"b032dbe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Yet everything almost changed with the Covid disaster that brought all the world's trade fairs to a halt. However, what could have been a fatal blow for the organizers, turned into a stroke of genius. While almost all countries in the world were still locked down, the Malaysian authorities began to loosen the grip on border crossings before the others. They had anticipated a gradual decline in the virus. This calculation proved correct and activity gradually resumed, under surveillance nevertheless, but without an oppressive character. The fact remains that the trade fair <a href=\"https:\/\/miff.com.my\/\" target=\"_blank\" rel=\"noopener\"><strong>MIFF<\/strong><\/a> knew how to rush into the breach with great aptness. This is how, in the middle of summer, according to an unusual calendar date, the show was reborn well before everyone else. Of course, there were some absentees, but the main thing was to occupy the field and above all not let another year go by without the slightest event, even if during these two long years, the teams in charge of the <a href=\"https:\/\/miff.com.my\/\" target=\"_blank\" rel=\"noopener\"><strong>MIFF<\/strong><\/a> had made great progress in many areas, which proved to be a considerable advantage later, when the situation returned to normal. In any case, this early return to business was decisive in the confidence restored by both exhibitors and visitors who enthusiastically welcomed this return to business, which means that today all these dark years are well and truly forgotten. Today, we can speak of a stroke of genius, as the affair seemed risky. But the risk and the audacity paid off handsomely. Better still, these years were not completely wasted. They allowed new horizons to be developed, particularly in the digital field. They also provided a field of reflection on the approach to an offer adapted to the new demands of consumer markets in the field of furniture in all its dimensions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-51528ff elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"51528ff\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-570e369\" data-id=\"570e369\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1907d59 elementor-widget elementor-widget-image\" data-id=\"1907d59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_5-1024x683.jpg\" class=\"attachment-large size-large wp-image-7368\" alt=\"MIFF 2025\" srcset=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_5-1024x683.jpg 1024w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_5-300x200.jpg 300w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_5-768x512.jpg 768w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_5-18x12.jpg 18w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_5.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-5d94bcc\" data-id=\"5d94bcc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bd21617 elementor-widget elementor-widget-image\" data-id=\"bd21617\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_3-1024x683.jpg\" class=\"attachment-large size-large wp-image-7370\" alt=\"MIFF 2025\" srcset=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_3-1024x683.jpg 1024w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_3-300x200.jpg 300w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_3-768x512.jpg 768w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_3-18x12.jpg 18w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_3.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-49c2471\" data-id=\"49c2471\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c8d1c08 elementor-widget elementor-widget-image\" data-id=\"c8d1c08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_1-1024x683.jpg\" class=\"attachment-large size-large wp-image-7372\" alt=\"MIFF 2025\" srcset=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_1-1024x683.jpg 1024w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_1-300x200.jpg 300w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_1-768x512.jpg 768w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_1-18x12.jpg 18w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2025\/02\/MIFF_2025_1.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-32e8c93 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"32e8c93\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7bffb5b\" data-id=\"7bffb5b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ff0ab7 elementor-widget elementor-widget-heading\" data-id=\"7ff0ab7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Une_dynamique_qui_ne_faiblit_pas\"><\/span>A dynamic that does not weaken<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8871c0b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8871c0b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4be7dc4\" data-id=\"4be7dc4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-50dc5f0 elementor-widget elementor-widget-text-editor\" data-id=\"50dc5f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It was during these dark months that the teams in charge of the <a href=\"https:\/\/miff.com.my\/\" target=\"_blank\" rel=\"noopener\"><strong>MIFF<\/strong><\/a> have profoundly changed the show. First of all, the hybrid offer was created <a href=\"https:\/\/miff.com.my\/miff-furniverse\/\" target=\"_blank\" rel=\"noopener\"><strong>furniverse<\/strong><\/a> and the application that makes visiting the show so much easier, by bringing it into the world of interactivity. On the other hand, the organizers have significantly modernized the offer where the design has made its strong entrance. Another great attraction of the show, besides <a href=\"https:\/\/miff.com.my\/miff-office\/\" target=\"_blank\" rel=\"noopener\"><strong>MIFF OFFICE,<\/strong><\/a> is the <strong>Muar Hall<\/strong> coordinated by the <strong>Muar Furniture Association<\/strong> and design <strong>Rena Hall<\/strong> showcasing the finest furniture collections in Malaysia.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c18e91f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c18e91f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f2e63d0\" data-id=\"f2e63d0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-87623d6 elementor-widget elementor-widget-text-editor\" data-id=\"87623d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><em>\u201cThe MIFF Muar Hall is an excellent platform created for our members to develop their brands in the international market. MFA\u2019s plans for 2025 include strengthening the position of the Muar furniture industry in the international market, promoting sustainable development and diversifying export channels,\u201d<\/em> said Mr. Steve Ong, Chairman of the <a href=\"https:\/\/welcome.muarfurniture.org\/\" target=\"_blank\" rel=\"noopener\"><strong>Muar Furniture Association<\/strong> <\/a><strong>(MFA).<\/strong><br \/>On the other hand, the furniture design competition of <strong>MIFF<\/strong> <a href=\"https:\/\/miff.com.my\/miff-office\/\" target=\"_blank\" rel=\"noopener\"><strong>(MIFF FDC)<\/strong><\/a> will crown the best young designer for this year\u2019s theme \u201cFashion Inspired Furniture\u201d after a record 335 submissions.<br \/>Two other key events will be the start of the <strong>KL iDesign Week,<\/strong> which aims to elevate Asian design to the global stage as part of a collaboration between the <strong>MIFF<\/strong> and the <strong><a href=\"https:\/\/en.gzdesignweek.com\/\" target=\"_blank\" rel=\"noopener\">Guangzhou Design Week<\/a>,<\/strong> and the return of <a href=\"https:\/\/designwanted.com\/mfid-2024-architecture-design-award\/\" target=\"_blank\" rel=\"noopener\"><strong>MFID Awards (My Favorite International Design)<\/strong><\/a> for its second year, highlighting exceptional architecture and design. interior design. With all these events, it should come as no surprise that 700 exhibitors from 140 regions and countries will be present. There will be those from Malaysia, Vietnam, Japan, South Korea, Singapore, Indonesia, Taiwan, India, China, Thailand, Hong Kong, and the United States.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-647b2b63 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"647b2b63\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4e4a3830\" data-id=\"4e4a3830\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e32a21f elementor-widget elementor-widget-text-editor\" data-id=\"2e32a21f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As for visitors, forecasts predict the arrival of <strong>20,000 visitors<\/strong> from <strong>115 countries<\/strong>, knowing that <strong>8500<\/strong> of them, coming from <strong>115 countries <\/strong>are already registered. Finally, the stand presentation competitions will not be forgotten.<br \/>So there is quite a program awaiting exhibitors and buyers for this 2025 edition which continues its path to success, with as a corollary this perfect organization allowing an easy visit between the two sites, a sumptuous gala dinner and finally and above all an absolutely unique atmosphere and welcome which makes all the charm of this exceptional meeting in many ways.<\/p>\n<!-- \/wp:paragraph -->\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Au del\u00e0 de ces images de r\u00eave, le pays est devenu un des plus dynamiques de la r\u00e9gion de l\u2019Asie du Sud Est, comme le prouve chaque ann\u00e9e le salon MIFF qui se tiendra du 1er au 4 Mars.<\/p>","protected":false},"author":1,"featured_media":7369,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[7],"tags":[],"class_list":["post-7355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-avant-salons"],"_links":{"self":[{"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/posts\/7355","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/comments?post=7355"}],"version-history":[{"count":29,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/posts\/7355\/revisions"}],"predecessor-version":[{"id":7398,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/posts\/7355\/revisions\/7398"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/media\/7369"}],"wp:attachment":[{"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/media?parent=7355"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/categories?post=7355"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/tags?post=7355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}