{"id":3951,"date":"2023-02-20T10:50:34","date_gmt":"2023-02-20T10:50:34","guid":{"rendered":"https:\/\/tradeshowsmag.com\/?p=3951"},"modified":"2023-04-24T17:09:18","modified_gmt":"2023-04-24T17:09:18","slug":"maison-et-objet-2023-le-gout-du-beau","status":"publish","type":"post","link":"https:\/\/tradeshowsmag.com\/en\/maison-et-objet-2023-le-gout-du-beau\/","title":{"rendered":"Maison et Objet 2023, A taste for beauty"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3951\" class=\"elementor elementor-3951\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5b4bd6e elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5b4bd6e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ce42661\" data-id=\"ce42661\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e38ccac elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e38ccac\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-1f66e22\" data-id=\"1f66e22\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-95f7c33 envato-kit-138-bracket elementor-widget elementor-widget-heading\" data-id=\"95f7c33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Maison_et_objet_2023\"><\/span>Maison et objet 2023<span class=\"ez-toc-section-end\"><\/span><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-44edf42 elementor-widget elementor-widget-heading\" data-id=\"44edf42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Le_gout_du_beau\"><\/span>The taste of beauty<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27a7a34 elementor-widget elementor-widget-text-editor\" data-id=\"27a7a34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Almost everything has been said about the phenomenon <a href=\"https:\/\/www.maison-objet.com\/paris\" target=\"_blank\" rel=\"noopener\"><strong>Maison et objet,<\/strong><\/a> a real UFO in the world of trade shows. Barely affected by the Covid, due to a calendar which almost allowed it to pass between the drops of the disasters experienced by the major international events, its success is undeniable, as the remarkable attendance figures attest for this winter session which was held from January 19 to 23.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #7a7a7a;color:#7a7a7a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #7a7a7a;color:#7a7a7a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/tradeshowsmag.com\/en\/maison-et-objet-2023-le-gout-du-beau\/#Maison_et_objet_2023\" >Maison et objet 2023<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/tradeshowsmag.com\/en\/maison-et-objet-2023-le-gout-du-beau\/#Le_gout_du_beau\" >The taste of beauty<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/tradeshowsmag.com\/en\/maison-et-objet-2023-le-gout-du-beau\/#Des_visiteurs_aux_petits_soins\" >Caring visitors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/tradeshowsmag.com\/en\/maison-et-objet-2023-le-gout-du-beau\/#Forza_Italia\" >Forza Italia<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/tradeshowsmag.com\/en\/maison-et-objet-2023-le-gout-du-beau\/#Le_paradis_du_Design\" >Design paradise<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/tradeshowsmag.com\/en\/maison-et-objet-2023-le-gout-du-beau\/#Acceleration_de_la_transition_digitale\" >Acceleration of the digital transition<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-aa5368c\" data-id=\"aa5368c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b856fe6 elementor-widget elementor-widget-image-carousel\" data-id=\"b856fe6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;none&quot;,&quot;autoplay_speed&quot;:500,&quot;effect&quot;:&quot;fade&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrousel d\u2019images\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 sur 1\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-A.jpg\" alt=\"Maison et objet\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5f76189 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5f76189\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-18f1166\" data-id=\"18f1166\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c8a129 elementor-widget elementor-widget-text-editor\" data-id=\"1c8a129\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Indeed, it is permissible to ask the question. What drives visitors to each different edition? Is it a living room in the classic sense of the word? Not really. Is there a b to b commercial exchange platform like you can find in Germany? Even less Is it a gigantic bazaar welcoming any object that can have a decorative function? Almost. Is this the rendezvous of the best of design? We are getting closer. To try to define what is <a href=\"https:\/\/www.maison-objet.com\/paris\" target=\"_blank\" rel=\"noopener\"><strong>Maison &amp; Objet,<\/strong><\/a> we will use the terms of the organizers who describe the show as the meeting place for professionals in design, decoration and the art of living. All is said. However, we must never forget that if this event is a glamorous appointment par excellence, it is also a place where a considerable volume of business is transacted. This is its strength. Despite an uninspiring exhibition center, far from Paris, visitors are always present at each edition, whatever the circumstances. We had clear proof of this this year, with the widely followed transport strikes, which did not prevent success. It must be recognized that in normal times, the calamitous RER B, its delays and breakdowns has never discouraged anyone, which proves, if need be, the power of attractiveness of this show unlike any other.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-60c376c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"60c376c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-befb00b\" data-id=\"befb00b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a55900a elementor-widget elementor-widget-image\" data-id=\"a55900a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-43-1024x683.jpg\" class=\"attachment-large size-large wp-image-2058\" alt=\"Maison et Objet 2022\" srcset=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-43-1024x683.jpg 1024w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-43-300x200.jpg 300w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-43-768x512.jpg 768w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-43.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-42f3563 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"42f3563\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-624fb9b\" data-id=\"624fb9b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f76b28d elementor-widget elementor-widget-heading\" data-id=\"f76b28d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Des_visiteurs_aux_petits_soins\"><\/span>Caring visitors<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-270a4de elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"270a4de\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bc5244e\" data-id=\"bc5244e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-caf916d elementor-widget elementor-widget-text-editor\" data-id=\"caf916d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>But the organizers are not content to wait for the professionals who make the trip with their arms crossed, far from it. Thus, for this 2023 edition, they have concentrated their efforts in order to make the visit to the show something more than a simple trip dedicated to purchases. Under the prism of the theme <a href=\"https:\/\/www.maison-objet.com\/paris\/le-magazine\/tendances-deco\/take-care\" target=\"_blank\" rel=\"noopener\"><strong>\u201cTake Care\u201d<\/strong><\/a> and with animations such as the one named <strong>\u201cApothem Lounge\u201d,<\/strong> imagined by <a href=\"https:\/\/www.maison-objet.com\/paris\/le-magazine\/talents-awards\/raphael-navot-designer-de-l-annee\" target=\"_blank\" rel=\"noopener\"><strong>Rapha\u00ebl Navot<\/strong><\/a> elected designer of the year, a place that inspires calm and meditation, visitors could take the time to take a break, to rest and recharge their batteries in a particularly sophisticated environment. The smallest details had been very carefully thought out, from the musical atmosphere, to the colors and textures. Further along the aisles, visitors could relax in very pretty deck chairs, and take advantage of these moments to taste very nice gourmet waffles. And if that was not enough for hungry stomachs, scenographic restaurants made it possible to satisfy the fiercest appetites. All this course made it possible to recharge the batteries by offering a very warm relaxation area. Be that as it may, the overall results are more than positive since the show recorded no less than <strong>99,975 entries<\/strong> of which <strong>65,429 unique visitors<\/strong> came from <strong>144 countries.<\/strong> Let's stop for a moment on this figure, which is more than satisfactory. It demonstrates that internationalization works remarkably well now and that <a href=\"https:\/\/www.maison-objet.com\/paris\" target=\"_blank\" rel=\"noopener\"><strong>Maison &amp; Objet<\/strong> <\/a>has a real reputation and global dimension. Moreover, the number of foreign players also attests to this, since they have been <strong>29 942<\/strong> to survey the aisles of the living room against <strong>37,487 of our compatriots.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-608a4e8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"608a4e8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0b772ab\" data-id=\"0b772ab\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82aa7d6 elementor-widget elementor-widget-image\" data-id=\"82aa7d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-7-1024x683.jpg\" class=\"attachment-large size-large wp-image-2022\" alt=\"Maison et Objet\" srcset=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-7-1024x683.jpg 1024w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-7-300x200.jpg 300w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-7-768x512.jpg 768w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-7.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-55b59de elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"55b59de\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5e9b67e\" data-id=\"5e9b67e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e948c78 elementor-widget elementor-widget-heading\" data-id=\"e948c78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Forza_Italia\"><\/span>Forza Italia<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-41ff325 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"41ff325\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e3fde99\" data-id=\"e3fde99\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4486040 elementor-widget elementor-widget-text-editor\" data-id=\"4486040\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the hit parade of countries to have made the trip, it is<strong> Italy,<\/strong> who wins ahead <strong>Belgium, the Netherlands, the United Kingdom,<\/strong> <strong>Spain,<\/strong> <strong>Germany<\/strong> and <strong>United States<\/strong> who sign an impressive comeback, which basically is hardly surprising because of the appetite of consumers from across the Atlantic for made in Europe, and particularly French products in the decoration and design sector, which proves than our country's ability to seduce in the field of the art of living. At the level of exhibitors, the results are also more than satisfactory since their number has risen to a trifle of <strong>2337<\/strong> of which <strong>518 <\/strong>offered their novelties and innovations for the first time. They were <strong>996 French,<\/strong> while foreign exhibitors reached the figure of <strong>1341, <\/strong>which only confirms the size and global reputation of the show. In the ranking by country, Italy again takes first place ahead of Spain, Belgium, Denmark, Germany, the Netherlands and the United Kingdom. Whether in terms of visitors or number of exhibitors, our old continent occupies the first places, proof that in terms of the art of living, Europe is still at the top. In any case, the health crisis now seems to appear in the past. Indeed, some countries have been more numerous than before the health crisis, such as Italy, again, and even the Middle East. The other event is the comeback of our American friends, since they were <strong>1400<\/strong> to cross the Atlantic. Beyond the reasons expressed above in these columns, we must also see the good health of the dollar which makes transactions smoother.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-419e882 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"419e882\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-11d40a0\" data-id=\"11d40a0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6902be0 elementor-widget elementor-widget-heading\" data-id=\"6902be0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Le_paradis_du_Design\"><\/span>Design paradise<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5453a74 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5453a74\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e4bf53a\" data-id=\"e4bf53a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4990b04 elementor-widget elementor-widget-text-editor\" data-id=\"4990b04\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Unsurprisingly, the exhibitors did not offer a fundamentally utilitarian offer in the 7 halls of the exhibition center. <a href=\"https:\/\/www.maison-objet.com\/paris\" target=\"_blank\" rel=\"noopener\"><strong>Maison &amp; Objet,<\/strong><\/a> it is above all a paradise for decoration and design, even if the concept of functionality is very often found in the multitude of objects presented where the useful often joins the pleasant. And even the fundamentally practical products all have this more or less marked touch linked to decoration, design or aesthetics. The fact remains that creators are carving out a more than important place for themselves. They even often give the there in terms of trends in the field of shapes and colors, decoration in our interiors, which means that the offer is not a fixed offer, disconnected from consumer markets. This one is aimed at buyers of all stripes provided that they are a little bit demanding of this wide typology of diverse and varied products, well in tune with the times, and that makes a lot of people. From large distribution units to retailers involved in the sector, everyone has a good reason to come to the show. The phenomenon is obviously amplified by the width, the depth of the ranges, and the extent of the collections. It is therefore on <a href=\"https:\/\/www.maison-objet.com\/paris\" target=\"_blank\" rel=\"noopener\"><strong>Maison &amp; Objet<\/strong><\/a> that we find out how our interiors will be decorated and furnished, what shapes and colors will be. This is the mission of design. To this end, the organizers have multiplied the animations in order to allow visitors to discover the staged offer, and its relevance according to the clienteles of each of them. All this gives a living room very lively, very dynamic. It would take too long to list all these highlights. Let us mention in particular <strong>\u201c7 Rising talents\u201d<\/strong> Spaniards, a <strong>\u201cBritish Capsule\u201d<\/strong> British, colorful, without forgetting the <strong>\u201cTalents So French\u201d<\/strong> where Elise Fouin, Gregory Lacoua, Victoria Wilmotte and Cedric Breisacher came to present their self-published collection. Also present were big names like Jean Charles de Castelbajac proposing new collaborations and even Philippe Starck himself, who came to launch his eco-designed collection with the Spanish house Andreu World. Let's also stop at the presence of the Confederation of Danish Industries, associated with Laurence Carr, expert in design and circular economy, who proposed a staging of 11 exemplary houses on this very popular theme at the moment. Named <strong>\u201cCircularity in Action\u201d,<\/strong> it was inaugurated by Princess Marie of Denmark. The novelty was also greatly in the spotlight, with 500 companies exhibiting for the first time, to the delight of buyers always on the lookout for new suppliers. They could also find there the youngest creators of accessories and objects in new zones bringing them together, called <strong>\u201cSpotlight\u201d.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a2cd231 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a2cd231\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-443ace2\" data-id=\"443ace2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c858c7 elementor-widget elementor-widget-image\" data-id=\"6c858c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-63-1024x683.jpg\" class=\"attachment-large size-large wp-image-2078\" alt=\"Maison et Objet\" srcset=\"https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-63-1024x683.jpg 1024w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-63-300x200.jpg 300w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-63-768x512.jpg 768w, https:\/\/tradeshowsmag.com\/wp-content\/uploads\/2022\/09\/maison-et-objet-63.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-22fd2d8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"22fd2d8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-faf0274\" data-id=\"faf0274\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-500baca elementor-widget elementor-widget-heading\" data-id=\"500baca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Acceleration_de_la_transition_digitale\"><\/span>Acceleration of the digital transition<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-91787bc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"91787bc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0e998d8\" data-id=\"0e998d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7918cf5 elementor-widget elementor-widget-text-editor\" data-id=\"7918cf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The Covid, is probably not totally foreign to it, but it is only incidental in the decision to very consequent acceleration of the digital transition started by <strong>Maison &amp; Objet.<\/strong> Indeed, this had already started in 2016, with the launch of the <strong>\u201clead generation\u201d<\/strong> <a href=\"https:\/\/mom.maison-objet.com\/?gclid=CjwKCAiA0cyfBhBREiwAAtStHFLUCU8oR00vL6u_I9nhv5Jn-N4-AmcswJsZfJS7XycH1--B7Lhv3xoC1O8QAvD_BwE#xtor=AD-198\" target=\"_blank\" rel=\"noopener\"><strong>MOM<\/strong> <\/a><strong>!<\/strong> <strong>(Maison &amp; Objet More)<\/strong> which works with recognized efficiency. But for 2023, three new transactional tools will see the light of day, in order to allow young shoots in decoration, design and the art of living to develop with the means of the big players in the sector. In January, an interprofessional online store creation service was launched, named <strong>E-shop, BtoB powered by MOM.<\/strong> It will be proposed, in white label, the design of sites dedicated to BtoB transactions, accessible on the brand's website, for their customers and prospects. A team will help creators optimize their sales. In the 1st quarter of 2023, the Marketplace functionality will be added for European brands and buyers (outside the UK). Those who already benefit from the introduction of contact (lead generation) will be able to offer the taking of direct orders from the pros or the generation of quotes on demand, and this all year round. From the September edition of the show, brands and visitors will be able to benefit from a permanent digitalization tool allowing on-site order taking, thus allowing them to be accelerated and the possibility of centralizing leads coming directly from the platform. . As for pre-orders, it will always be possible to validate them at any time, during and after the show.<br \/>However, make no mistake. <a href=\"https:\/\/www.maison-objet.com\/paris\" target=\"_blank\" rel=\"noopener\"><strong>Maison &amp; Objet<\/strong><\/a> will never be replaced by a digital platform. The success of post-Covid editions demonstrates more than ever a need for human contact, physical encounters, especially with such an offer that appeals to all the senses of visitors, where the art of living is not an abstract concept, but a reality that it is so pleasant to feel. Moreover, the organizers are going to go even further from the start of the school year in September with the opening of a new sector dedicated to well-being, which is very topical. See you from September 7 to 11, same time, same place.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Almost everything has been said about the Home and Object phenomenon, a real UFO in the world of trade shows.<\/p>","protected":false},"author":1,"featured_media":2113,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[5],"tags":[],"class_list":["post-3951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-salons"],"_links":{"self":[{"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/posts\/3951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/comments?post=3951"}],"version-history":[{"count":37,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/posts\/3951\/revisions"}],"predecessor-version":[{"id":4433,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/posts\/3951\/revisions\/4433"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/media\/2113"}],"wp:attachment":[{"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/media?parent=3951"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/categories?post=3951"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tradeshowsmag.com\/en\/wp-json\/wp\/v2\/tags?post=3951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}